Bloomberg

Crypto Artists Unlock Value With Lambos, Kitties and Blood

Crypto Artists Unlock Value With Lambos, Kitties and Blood

Last month, Michael Jackson, the venture capitalist and former Skype executive, spent $400,000 on a 10-foot-long neon sign consisting of 42 yellow letters and numbers that make up the blockchain contract address of a crypto-themed work of art called “Yellow Lambo.”

Artist Kevin Abosch conceived it as a symbol of success, a way to physically manifest the wealth a digital coin can represent. Jackson doesn’t know whether the work is, or ever will be, worth the money. And yet this Yellow Lambo went for more than many real Lamborghinis.