If So, What? Press Coverage
The inaugural edition of If So, What? (ISW) in San Francisco will open its doors to the public from April 27 to 29, 2018 at the Palace of Fine Arts, with an exclusive VIP preview and reception on April 26. The event will feature leading galleries from Europe, Asia and the US that will present works ranging from the most innovative global design to the latest trends in contemporary art, as well as immersive multimedia installations, such as projection mapping, Augmented Reality digital sculpture garden, interactive media art and works created using Artificial Intelligence. A panel series with executives from the fields of art and technology and eclectic music performances will round up the programming.
Although it follows in the steps of other art fairs keen on establishing themselves in the Bay Area over the past couple of years ...
If So, What? (ISW), a new annual cultural event pairing art and design with sound and innovation in the Bay Area ...
2018 Art and Design Exhibitors
Marc Gumpinger, Space 1, 2016
Courtesy of HG Contemporary